Getting Started with Google Search Console: A Beginner’s Guide
Google Search Console (GSC) is a powerful tool that helps website owners, developers, and marketers monitor and improve their site’s visibility in Google Search results. Whether new to SEO or managing a growing website, GSC provides valuable insights to optimize...
Revolutionize Your Digital Newsroom with Sortd AI
The rise of Generative AI has reshaped content creation in 2024, bringing forth a wave of innovations that have transformed the way newsrooms operate. Generative AI, unlike traditional predictive models, doesn’t just analyze existing data but creates new, original content...
Mastering Chrome’s Privacy Updates: Essential Strategies for News and Media Publishers
The digital landscape is constantly evolving, and for news and media publishers, staying ahead of the curve is crucial. A recent Google initiative highlights significant changes coming to Chrome’s handling of privacy and data, necessitating proactive measures from publishers. This...
Google Updates Robots.txt Policy: Everything You Need to Know
In a recent update to its Search Central documentation, Google restricted robots.txt support to four fields and clarified its position on ignoring unsupported directives. In this blog, we will delve into what this update means and how to ensure your...
Long-Tail vs. Short-Tail Keywords: How News Publishers Can Leverage Both to widen the search net
When it comes to search engine optimization (SEO) for news publishers in India, understanding the difference between long-tail and short-tail keywords is crucial. These two types of keywords serve different purposes, and effectively using them can make a significant impact...
Vertical News & Festive Cheer: A Winning Formula for Affiliate Marketing
Discover how Indian holidays can be a goldmine for news publishers looking to boost traffic and affiliate marketing revenue. This comprehensive guide explores leveraging seasonal keywords, creating vertical news, collaborating with influencers, and utilizing social media effectively to capitalize on...
The Ultimate Guide to Google News SEO: Insider Secrets Revealed
With so much potential visibility on the line, many publishers and developers wonder: How can I maximize my presence in Google News? While Google provides general guidelines, these are often too simplistic, leaving room for deeper, more nuanced SEO strategies...
GSC Ultimate Cheat Sheet: A Comprehensive Guide for Google Search Console Users
Google Search Console (GSC) is an indispensable tool for anyone managing a website, whether running an e-commerce store, blog, or corporate site. It helps track your site’s presence in Google search results and offers a wealth of information to improve...
Top Strategies for Publishers to Increase Ad Viewability in 2024
As digital advertising continues to evolve, ensuring high ad viewability has become crucial for publishers. Advertisers demand more transparency and better performance from their ads, and this is where viewability plays a significant role. For 2024, there are several new...
Meet user’s search intent for better SEO & CTR
When crafting content, particularly for search engine optimization (SEO), balancing readability with search intent is crucial. One of the most common mistakes content creators make is delaying the “time to value”—the time it takes for a reader to find the...
